On Friday, April 23 from noon-6:00 p.m. at the PHS Pop Up Garden on South Street PHS supporters were invited to ”Join us for a day in the garden to celebrate the launch of Bloom Philly!’ The relaxing afternoon visit offered: · The unique ambiance of The PHS Pop Up Garden, a vibrant seasonal hangout that unites horticulture with food and beverage;· An insider look at select Bloom Philly! submissions; · DIY Bloom! Inspired craft activity; Swag from Bloom Philly! Prize Sponsor Clarke & Cohen;· A special floral installation from floral artist, Jennifer Reed Oechsle of Jennifer Designs Events· And more…. The annual Bloom Philly! contest invited businesses in the Greater Philadelphia area to join the excitement of the upcoming Philadelphia Flower Show by creating festive, flower-filled displays and menu items inspired by the 2021 Philadelphia Flower Show theme “Habitat: Nature’s Masterpiece.” The Flower Show will take place outdoors for the first time in its almost 200-year history from June 5-13, 2021 at FDR Park in South Philadelphia. The Bloom Philly! Contest served two purposes — to raise awareness and attention for the Philadelphia Flower Show and to spread joy and cheer throughout the region by creating beautiful, floral-inspired décor and menu items, that pay homage to the Flower Show’s legacy. The Bloom Philly! contest kicked off on April 26 and goes through May 24.
PIC 1: Brett Cohen, PHS Senior Marketing Manager Noelle Blizzard, and Rich Cohen chatted with PHS’ Sam Lemheney, Chief of Shows and Events, during the Pop-Up Garden event. Bloom Philly! expanded its contest categories with new categories and welcomed participation from food and beverage businesses to enter fun and tasty Flower Show-inspired menu items, streetery décor, virtual events, and short-term pop ups. Collaborations with professional florists and event designers competed in their own unique category. Cash prizes were provided by Clarke & Cohen, Public Adjusters and Property Loss Consultants, in honor of their 100th Anniversary.
Floral artist Jennifer Reed Oechsle of Jennifer Designs Events (left) created a special floral installation for the pop-up event. Jennifer paused for a photo with Sugarluxe by Babycakes owner (right) , a custom baker of Sugar Cookies, Gourmet Treats and much more.
Jennifer Reed helped visitors make their own flower bouquets to take home with them. These beautiful anemones were part of the arrangements!
PHS staff members Erin Dunkel, Sin Gogolak and Noelle Blizzard gathered for a photo during The Pop-Up Garden event.
HEALTH AND SAFETY INFORMATION:.The PHS Pop Up Garden on South Street will follow local health and safety rules and regulations. Attendees will be required to wear their mask while at the event except while they are seated at their table. Social distancing is required while at event. Guest pods have a maximum cap of 4 people in a pod. Enhanced cleaning of tables and public spaces will be in effect. Guests must RSVP in advance for contact tracing purposes.